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Four Pillars of Sales

A Microlearning Journey

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  • Audience: Sales Professionals, New Sales Representatives, and Sales Managers.

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  • Tools Used: Rise 360, DaVinci Resolve 19, and Synthesia.

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Problem Solving

Sales professionals often encounter obstacles like difficulty in building trust, ethical dilemmas, insufficient product knowledge, and failure to connect meaningfully with clients. This training targets these critical challenges by focusing on foundational sales principles, empowering participants to overcome them effectively.

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Implementation

The course delivers microlearning modules that are interactive and concise, focusing on each of the Four Pillars. Through videos, role-play scenarios, and quick assessments, learners engage with realistic challenges. They practice ethical decision-making, refine their knowledge of products or services, and develop authentic client relationship-building techniques.

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Takeaways

Participants gained clarity on aligning their sales strategies with core values, leading to stronger client trust and improved ethical decision-making. Sales teams reported increased knowledge retention and a heightened ability to address client needs, resulting in more consistent performance and higher client satisfaction.

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Get in Touch

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